Wine Labels
What drives a choosing a wine? For most of us it is the packaging and tha means the wine label. Beyond the grapes and the vintage, the wine labels tell your story before anyone takes a sip. Professional labelling is often the first thing customers notice on a crowded shelf or in a restaurant’s wine list. At Positive ID Labels, part of our food and beverage labels range, we create custom wine labels that capture your vineyard’s character and help your bottles stand out.
Whether you produce estate wines, craft small-batch releases, or supply private-label bottles for retailers, your wine label needs precision printing and materials that perform. Our Derby-based team understands the industry’s demands for quality, durability, and visual impact. We produce labels for all drink types including alcoholic and soft beverages.
Why Professional Wine Labels Matter for Your Brand
The UK wine market continues to grow, with consumers increasingly drawn to English and Welsh vineyards alongside international favourites. In this competitive landscape, your bottle labelling does more than display information. It communicates quality, heritage, and craftsmanship.
Poor labelling undermines even exceptional wines. Labels that peel in ice buckets, smudge when condensation forms, or fade under retail lighting damage your brand’s reputation. Professional printing on suitable materials prevents these problems while enhancing shelf appeal. The same materials and techniques are used in our spirits labels range.
We’ve had a great experience working with this supplier, especially with Natalie - she is always very responsive, professional, and friendly. The pricing is highly competitive and the sales service has been excellent from start to finish. If I could offer one suggestion, it would be to improve the account and invoice management process. It would be really helpful if there were a system for clients to easily track their past orders and invoices in one place. Overall, very pleased with the service and look forward to continuing our collaboration.
Absolutely brilliant service from start to finish. The team are brilliant and the product was excellent quality and exactly what I wanted. Natalie is amazing as are her colleagues. Will definitely be a returning customer. Thank you
Ive used Positive ID Labelling Ltd for all our egg box labels for many years now. Natalie is always above and beyond helpful and the service is exceptionally fast and efficient.
I inadvertently ordered the incorrect label guns which was quickly sorted by Natalie. She was excellent, customer service at its best! Thank you once again
Materials Built for Bottle Labelling Applications
Choosing the right material ensures your labelling survives the journey from cellar to glass. We offer several options tailored to different wine styles and environments.
Textured papers create an artisan feel perfect for premium and boutique wines. Our Xeikon press prints at 1200dpi resolution on high-end paper materials, delivering the rich colours and fine detail that luxury products demand. This electrostatic dry toner technology produces exceptional results on textured stocks, giving bottles that authentic handcrafted appearance.
For bottles destined for ice buckets, outdoor events, or refrigerated display, polypropylene materials provide complete waterproof protection. Our Screen UV inkjet printer handles these plastics efficiently at 600dpi, combining excellent print quality with production speeds that keep costs competitive.
Custom Shapes and Sizes for Wine Bottles
Standard rectangular options work for many applications, but distinctive shapes help bottles catch attention. Our Jetrion laser die-cutting capability produces custom shapes efficiently, even for short runs of a few hundred pieces. Whether you want oval designs, decorative edges, or unique formats matching your brand identity, we accommodate your vision.
Small Batch Production for Craft Winemakers
Craft winemakers and startup vineyards often need smaller quantities than traditional printers support. Like our craft beer labels, digital printing makes small batches viable. Digital printing eliminates the plate costs associated with conventional methods, making short runs economically viable. Order a few hundred for experimental batches or limited releases without paying premium prices.
What Information Must Appear on Wine Bottles?
UK labelling follows specific regulations covering mandatory declarations. Our food labelling rules guide provides a helpful overview. Your wine labels must display:
The product name and wine category, such as “English Quality Sparkling Wine” or the appropriate geographical indication. Alcohol content by volume needs stating clearly, typically followed by “% vol” or similar notation. Net contents measured in centilitres or millilitres appear alongside country of origin declarations.
For wines containing certain processing aids or additives, allergen warnings about sulphites and fining agents may be required. Lot numbers or batch codes enable traceability, while importer details are mandatory for non-UK produced wines.
Our design team advises on layout approaches that accommodate these requirements while maintaining visual appeal. We ensure your labelling meets compliance standards without compromising brand aesthetics.
Front and Back Labelling Options
Many producers use a two-label system. The front carries branding, vineyard imagery, and wine name. The back handles detailed information including tasting notes, food pairing suggestions, producer history, and mandatory declarations.
We print matching sets ensuring consistent colour reproduction across both pieces. Whether you prefer identical materials or different finishes between front and back, we accommodate your specifications.
Printing for Different Market Segments
Different wine categories have distinct labelling traditions and customer expectations.
Sparkling varieties need secure adhesion despite condensation and ice bucket submersion. We recommend waterproof materials with strong permanent adhesives for champagne-style bottles.
Red wines often feature deeper colours, metallic accents, or embossed effects conveying richness and complexity. Our printing capabilities include metallic inks and specialty finishes for premium presentations.
White and rose varieties typically appear lighter and fresher. Clean designs on bright white or subtle cream backgrounds suggest the crispness customers expect from these styles.
Seasonal and Limited Edition Releases
Holiday releases, anniversary vintages, and commemorative bottlings benefit from distinctive labelling that sets them apart from regular ranges. Short turnaround times mean you can respond quickly to seasonal opportunities. Most orders ship within 3-5 working days from artwork approval.
Frequently Asked Questions About Wine Labels
Will your wine labels survive in an ice bucket or wine cooler? Yes, our polypropylene and vinyl materials withstand complete water immersion without peeling, fading, or wrinkling. We recommend these waterproof wine label options for any bottles likely to be chilled before serving.
Can you match Pantone colours for my vineyard’s brand guidelines? Absolutely. Our digital presses reproduce specific brand colours accurately. Supply your Pantone references, and we ensure consistent colour matching across all your bottle labelling.
What’s the minimum order quantity for custom printing? We have no set minimum. Digital printing makes even orders of 100-200 pieces cost-effective, ideal for experimental batches or boutique releases.
Do you offer wraparound wine labels for bottles? Yes, we produce wraparound designs in various widths to suit different bottle shapes. These create a seamless branded appearance without visible seams on the bottle face.
Can you print variable data like batch numbers? Digital printing enables variable data including sequential numbering, batch codes, and vintage dates. Each piece can carry unique information without additional setup costs.
How quickly can you deliver wine label orders? Standard orders dispatch within 3-5 working days. Contact us on 01332 864895 if you need faster turnaround for urgent requirements.
Order Your Custom Wine Labels Today
Not sure which material or finish suits your bottles? Our team provides expert guidance based on twenty years of label manufacturing experience. We understand what works for different wine styles, storage conditions, and market positions.
Call 01332 864895 or complete the enquiry form for personalised advice and a free quote. We also offer sample materials so you can assess quality before committing to production. Let Positive ID Labels help your wines make the impression they deserve.
We’ve had a great experience working with this supplier, especially with Natalie - she is always very responsive, professional, and friendly. The pricing is highly competitive and the sales service has been excellent from start to finish. If I could offer one suggestion, it would be to improve the account and invoice management process. It would be really helpful if there were a system for clients to easily track their past orders and invoices in one place. Overall, very pleased with the service and look forward to continuing our collaboration.
Absolutely brilliant service from start to finish. The team are brilliant and the product was excellent quality and exactly what I wanted. Natalie is amazing as are her colleagues. Will definitely be a returning customer. Thank you
Ive used Positive ID Labelling Ltd for all our egg box labels for many years now. Natalie is always above and beyond helpful and the service is exceptionally fast and efficient.
I inadvertently ordered the incorrect label guns which was quickly sorted by Natalie. She was excellent, customer service at its best! Thank you once again